Consumer behavior.
By: Schiffman, Leon G [author.]
.
Contributor(s): Wisenblit, Joseph [author.].
Publisher: Harlow, England : Pearson Education Limited, [2019]Edition: Twelfth edition; Global edition / Leon G. Schiffman, Joe Wisenblit.Description: 508 pages : illustrations (colour) ; 28 cm.Content type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781292269245; 1292269243.Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8342
| Item type | Current location | Shelf location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TC |
Floor 4, Shelf 40 , Side 1, TierNo 7, BayNo 1 |
658.8342 SCH 2019 (Browse shelf) | Available | SOPUx,83000,03,RA | SODSx,83000,03,RA | 5000166174 |
Previous edition: Boston: Pearson, 2015.
Includes bibliographical references and indexes.