The future of competition : co-creating unique value with customers / C. K. Prahalad, Venkat Ramaswamy.
By: Prahalad, C. K.
Contributor(s): Ramaswamy, Venkatram.
Publisher: Boston, Mass. : Harvard Business School Press, c2004Description: xiii, 257 p. : ill. ; 24 cm.ISBN: 1578519535 (hbk.); 9781578519538 (hbk.).Subject(s): Competition | Customer relations | Customer services | Strategic planning | Economic value added | Success in businessDDC classification: 658.4Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 25 , Side 1, TierNo 5, BayNo 5 |
658.4 PRA 2004 (Browse shelf) | 1 | Available | SHTEx,70004,03,GR | 5000104750 |
Includes index.