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Advertising in the digital age [videorecording] / director, Wes Halula ; producers-writers, Jenica Halula, Wes Halula, Daniel W. Long.

Contributor(s): Ceci, Jennifer | Halula, Jenica | Halula, Wes, 1971- | Long, Daniel W.
Publisher: [Owatonna, Minn.] : Learning ZoneXpress, c2012Description: 1 videodisc (20 min.) : sd., col. ; 4 3/4 in.Subject(s): Advertising -- 21st century | Digital media | Advertising media planning | Mass mediaDDC classification: 659.1
Contents:
Intro -- Traditional techniques -- New media & techniques -- Be in control -- Recap & credits.
Cast: Host: Jennifer Ceci.Summary: Features interviews with cutting-edge advertising and media professionals who give an overview of how to navigate new media marketing techniques in the digital age.
Item type Current location Call number Copy number Status Notes Date due Barcode
Media Resources Taylor's Library-TU
659.1 ADV 2012 (Browse shelf) 1 Available TDSxx,29006,02,GR 1000528152

Duration stated on container: 22 min., actual running time: 20 min.

Intro -- Traditional techniques -- New media & techniques -- Be in control -- Recap & credits.

Host: Jennifer Ceci.

Features interviews with cutting-edge advertising and media professionals who give an overview of how to navigate new media marketing techniques in the digital age.

DVD