Write on target : the direct marketer's copywriting handbook / Donna Baier Stein, Floyd Kemske
By: Stein, Donna Baier.
Contributor(s): Kemske, Floyd.
Publisher: Lincolnwood, Ill. : NTC Business Books, 1997Description: vii, 274 p. : ill. ; 24 cm.ISBN: 0844259144.Subject(s): Sales letters -- Handbooks, manuals, etc | Advertising copy -- Handbooks, manuals, etcDDC classification: 653.81Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Reference Collection | Taylor's Library-TU | 653.81 STE (Browse shelf) | 1 | Available | SABDx,27000,02,GR | 5000041903 |
Includes index.