Taylor's Library

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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns / Pete Barry.

by Barry, Pete (Pete S.).

Edition: Third edition.Revised and expanded third edition.Publisher: London : Thames & Hudson, [2016]Copyright date: ©2016Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BAR 2016] (3).
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The copywriter's handbook : a step-by-step guide to writing copy that sells / Robert W. Bly.

by Bly, Robert W [author.].

Edition: 4th edition revised and updated.First St. Martin's Griffin edition.Publisher: New York, NY : St. Martin's Griffin, 2020Copyright date: ©2020Availability: Items available for loan: Taylor's Library-TU [Call number: 808.066659 BLY 2020] (1).