Marketing management / Russ Winer, Ravi Dhar.
By: Winer, Russell S.
Contributor(s): Dhar, Ravi.
Publisher: Harlow, Essex : Pearson Education Limited, [2014]Copyright date: ©2014 Edition: Fourth edition; Pearson new international edition.Description: ii, 492 pages : color illustrations ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781292023410 (paperback); 1292023414 (paperback).Subject(s): Marketing -- ManagementDDC classification: 658.8Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 7 |
658.8 WIN 2014 (Browse shelf) | 1 | Available | TBSxx,34003,03,CL | 5000161496 |
Includes bibliographical references and index.