Marketing : connecting with customers / Gilbert D. Harrell.
By: Harrell, Gilbert D.
Publisher: Upper Saddle River, N.J. : Prentice Hall, c2002Edition: 2nd ed.Description: xxiv, 591, [18] p. ; 27 cm. + 2 videocassette ( 82:21 min tape 1) (91:24 min tape 2).ISBN: 0130334944 (pbk.).Subject(s): Consumer satisfaction | Marketing -- ManagementDDC classification: 658.812Item type | Current location | Call number | Vol info | Copy number | Status | Notes | Date due | Barcode | Remark |
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Accompanying Material (Media Resource) | TU External Storage-LCS | 658.812 HAR (Browse shelf) | Set of 2 videocassettes | 1 | Available | slasx,05000,03,GR | 1000503986 | Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1 |
Includes bibliographical references and index.
Instructor's manual for marketing : connecting with customers. by Gilbert Harrell. ISBN : 0130609331
Set of 2 videocassettes : Video to accompany Marketing : connecting with customers by Gilbert Harrell. ISBN : 0130609382