Taylor's Library

Your search returned 222 results.

Not what you expected? Check for suggestions
Unhighlight Highlight
|
Customer relationship management : a strategic imperative in the world of e-business / editor and contributor, Stanley A. Brown.

by Brown, Stanley A, 1946- | PricewaterhouseCoopers LLP.

Publisher: Toronto : John Wiley, c2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 CUS 2000] (3).
Place hold
A preface to marketing management / J. Paul Peter, James H. Donnelly

by Peter, J. Paul | Donnelly, James H [(j.a.)].

Edition: 6th ed.Publisher: Burr Ridge, Ill. : Irwin, 1994Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PET] (1).
Place hold
Marketing management : an asian perspective / Philip Kotler ... [et al.]

by Philip, Kotler.

Publisher: Singapore : Prentice Hall, c1996Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAR] (3).
Place hold
Marketing strategy / O.C. Ferrell, Michael D. Hartline.

by Ferrell, O. C | Hartline, Michael D.

Edition: Sixth edition.Publisher: Mason, OH : South-Western, Cengage Learning, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 FER 2014] (1).
Place hold
Negotiating

Publisher: N.Y. : McGraw-Hill, c1996Availability: Items available for loan: Taylor's Library-TU [Call number: 658.4 NEG] (1).
Place hold
Marketing management : analysis, planning, implementation, and control / Philip Kotler.

by Kotler, Philip.

Edition: 9th ed., Int. ed.Publisher: Upper Saddle River, N.J. : Prentice Hall International, c1997Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (1).
Place hold
Marketing management / Brian Sheehan.

by Sheehan, Brian, Associate Professor.

Publisher: Lausanne : AVA Academia, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 SHE 2011] (1).
Place hold
Principles of marketing : a global perspective / Philip Kotler ... [et al.]

by Kotler, Philip.

Publisher: Singapore : Pearson/Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAR] (3).
Place hold
Business marketing management : a strategic view of industrial and organizational markets / Michael D. Hutt , Thomas W. Speh.

by Hutt, Michael D | Speh, Thomas W.

Edition: 6th edition.Publisher: Fort Worth, Texas : Dryden Press, [1998]Copyright date: ©1998Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 HUT] (1).
Place hold
Business marketing / Edward G. Brierty, Robert W. Eckles, Robert R. Reeder

by Brierty, Edward G | Eckles, Robert W | Reeder, Robert R.

Edition: 3rd edition.International edition.Publisher: Upper Saddle River, N.J. : Prentice-Hall International, [1998]Copyright date: ©1998Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BRI] (2), TC External Storage [Call number: 658.8 BRI] (1).
Place hold
Strategic market management / David A. Aaker

by Aaker, David A. (David Allen), 1938-.

Edition: 4th ed.Publisher: New York : John Wiley, 1995Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AAK] (1).
Place hold
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: 6th ed.Publisher: Mason, OH : South-Western, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM] (8).
Place hold
Marketing in management : basic principles / Mike Worsam and D. Barkeley Wright

by Worsam, Mike | Wright, D. Barkeley.

London : Pitman, [1995]Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 WOR] (1).
Place hold
The marketing plan : a pictorial guide for managers / Malcolm H. B. McDonald & Peter Morris.

by McDonald, Malcolm | Morris, Peter.

Publisher: Oxford : Butterworth-Heinemann, 1987Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (1).
Place hold
Marketing management / Russ Winer, Ravi Dhar.

by Winer, Russell S | Dhar, Ravi.

Edition: Fourth edition.Pearson new international edition.Publisher: Harlow, Essex : Pearson Education Limited, [2014]Copyright date: ©2014 Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 WIN 2014] (1).
Place hold
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

by Kinnear, Thomas C, 1943- | Taylor, James R. (James Ronald), 1938-.

Edition: 5th ed., Int. ed.Publisher: N.Y. : McGraw-Hill, c1996Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 KIN] (2).
Place hold
Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.

by Perreault, William D., Jr | Cannon, Joseph P. (Assistant professor of marketing) | McCarthy, E. Jerome (Edmund Jerome).

Edition: 19th ed.Publisher: New York : McGraw-Hill/Irwin, c2014Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 PER 2014] (2), Taylor's Library-TU [Call number: 658.8 PER 2014] (1).
Place hold
A preface to marketing management / J. Paul Peter, James H. Donnelly

by Peter, J. Paul | Donnelly, James H [(j.a.)].

Edition: 8th ed., Int. ed.Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PET] (2).
Place hold