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Managing markets and customers [electronic resource].

by Elearn Limited (Great Britain).

Publisher: Amsterdam ; Boston : Elsevier/Pergamon Flexible Learning : ELEARN, 2009Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
The marketing strategy desktop guide [electronic resource] / Norton Paley.

by Paley, Norton | ebrary, Inc.

Edition: 2nd ed.Publisher: London : Thorogood, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Consumer empowerment [electronic resource] / guest editor: Len Tiu Wright.

by Wright, Len Tiu | ebrary, Inc.

Publisher: Bradford, England : Emerald Group Pub, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
30 minutes - to write a marketing plan [electronic resource] / John Westwood.

by Westwood, John, 1947- | ebrary, Inc.

Publisher: London : Kogan Page, 1997Other title: Thirty minutes to write a marketing plan.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: 14e [edition].Global edition.Publisher: Harlow : Pearson Education Limited, 2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT 2012] (7).
Preparing the marketing plan [electronic resource] / David Parmerlee.

by Parmerlee, David | ebrary, Inc.

Edition: New ed.Publisher: Lincolnwood, Ill. : NTC Business Books, c2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8] (1).
Mastering marketing [electronic resource] : a comprehensive introduction to the skills of developing and defending your company's revenue / Ian Ruskin-Brown.

by Ruskin-Brown, Ian | ebrary, Inc.

Publisher: London : Thorogood, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Get the word out [electronic resource] : Entrepreneur magazine's 98 marketing tips for promoting your business / by Rieva Lesonsky and Leann Anderson.

by Lesonsky, Rieva | Anderson, Leann | ebrary, Inc.

Publisher: Irvine, Calif. : Entreprenuer Media, c2001Other title: 98 marketing tips | Ninety eight marketing tips | Marketing tips.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Inside marketing : practices, ideologies, devices / edited by Detlev Zwick and Julien Cayla.

by Zwick, Detlev | Cayla, Julien.

Publisher: Oxford : Oxford University Press, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 INS 2011] (1).
Sales and marketing the Six Sigma Way [electronic resource] / Michael J. Webb ; with Tom Gorman.

by Webb, Michael J | Gorman, Tom | ebrary, Inc.

Publisher: Chicago : Kaplan Pub., 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/02] (1).
The marketing strategy desktop guide [electronic resource] / Norton Paley.

by Paley, Norton | ebrary, Inc.

Publisher: London : Thorogood, c2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Gurus on marketing [electronic resource] / Sultan Kermally.

by Kermally, Sultan | ebrary, Inc.

Publisher: London : Thorogood, c2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Marketing genius / Peter Fisk.

by Fisk, Peter.

Publisher: Chichester, England : Capstone, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 FIS] (1).
The marketing accountability imperative [electronic resource] : driving superior returns on marketing investments / Michael E. Dunn with Chris Halsall.

by Dunn, Michael (Michael Edward) | Halsall, Chris, 1967-.

Edition: 1st ed.Publisher: San Francisco : Jossey-Bass, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
Understanding digital marketing [electronic resource] : marketing strategies for engaging the digital generation / Damian Ryan & Calvin Jones.

by Ryan, Damian | Jones, Calvin.

Publisher: London ; Philadelphia : Kogan Page, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/72] (1).
Prove it before you promote it [electronic resource] : how to take the guesswork out of marketing / Steve Cuno.

by Cuno, Steve, 1954-.

Publisher: Hoboken, N.J. : John Wiley, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/3] (1).
Brand management 101 : 101 lessons from real-world marketing / Mainak Dhar.

by Dhar, Mainak.

Publisher: Singapore : John Wiley & Sons (Asia) 2007Other title: Brand management 101 : lessons from real-world marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 DHA] (2).
Strategic market management / David A. Aaker, Michael K. Mills.

by Aaker, David A. (David Allen), 1938- | Mills, Michael, K, 1949-.

Edition: Pacific Rim ed.Publisher: Milton, Qld. : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AAK] (1).
Scenarios in marketing : from vision to decision / edited by Gill Ringland and Laurie Young.

by Ringland, Gill | Young, Laurie, 1955-.

Publisher: Chichester, England ; Hoboken, NJ : Wiley, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 SCE] (1).