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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

by Lovelock, Christopher H | Wirtz, Jochen.

Edition: 7th ed.Publisher: Boston, MA : Pearson Education, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LOV 2011] (3).
Marketing planning and strategy / Subhash C. Jain, George T. Haley.

by Jain, Subhash C, 1942- | Haley, George T.

Edition: 8th ed.Publisher: Mason, Ohio : Cengage Learning, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 JAI 2009] (1).
Legends in marketing. Jagdish N. Sheth / set editor, Balaji C. Krishnan.

by Sheth, Jagdish N | Krishnan, Balaji C.

Publisher: New Delhi ;Thousand Oaks, Calif. : SAGE, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.80092 SHE 2010] (8).
The fundamentals of marketing / Edward Russell

by Russell, Edward.

Publisher: Lausanne : AVA Academia, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 RUS 2010] (2).
Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, and Brigitte Nicoulaud.

by Hooley, Graham J | Piercy, Nigel | Nicoulaud, Brigitte.

Edition: 5th ed.Publisher: Harlow : Financial Times/Prentice Hall, 2012Other title: Marketing strategy and competitive positioning.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 HOO 2012] (2).
MM / Iacobucci.

by Iacobucci, Dawn.

Publisher: Mason, Ohio : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 IAC 2010] (1), TC External Storage [Call number: 658.8 IAC 2010] (1).
How to market your business : a practical guide to advertising, PR, selling, and direct and online marketing / Dave Patten.

by Patten, Dave | Patten, Dave. Successful marketing for the small business.

Edition: 6th ed.Publisher: London : Kogan Page, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PAT 2008] (1).
Strategic marketing / Todd A. Mooradian, Kurt Matzler, Lawrence J. Ring.

by Mooradian, Todd A | Matzler, Kurt | Ring, Lawrence J.

Publisher: Boston, MA : Prentice Hall, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MOO 2012] (1).
Marketing for entrepreneurs : concepts and applications for new ventures / Frederick G. Crane.

by Crane, Frederick G.

Publisher: Los Angeles, Calif. : SAGE, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CRA 2010] (1).
Marketing management : a customer-oriented approach / Kenneth E. Clow, Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Publisher: Thousand Oaks, Calif. : SAGE, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CLO 2010] (1).
Marketing strategy / edited by John Cadogan.

by Cadogan, John W. (John William), 1968-.

Publisher: Los Angeles, Calif. : SAGE, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAR 2009] (6).
Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers.

by Levinson, Jay Conrad | Levinson, Jeannie | Levinson, Jay Conrad. Guerilla marketing.

Publisher: [Irvine, Calif.] : Entrepreneur Press, c2008Other title: Startup guide to guerrilla marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LEV 2008] (1).
Habit : the 95% of behavior marketers ignore / Neale Martin.

by Martin, Neale, 1957-.

Publisher: Upper Saddle River, N.J. : FT Press, 2008Other title: Behavior marketers ignore.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 MAR 2008] (1).
Essentials of marketing management [electronic resource] / Geoff Lancaster and Lester Massingham.

by Lancaster, Geoffrey, 1938- | Massingham, Lester.

Publisher: New York : Routledge, 2011Online access: An electronic book accessible through the World Wide Web; Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
Marketing strategy / O.C. Ferrell, Michael D. Hartline.

by Ferrell, O. C | Hartline, Michael D.

Edition: 5th ed.Publisher: Mason, Ohio : South-Western/Cengage Learning, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 FER 2011] (1).
Marketing plans : how to package them, how to use them / Malcolm McDonald, Hugh Wilson.

by McDonald, Malcolm | Wilson, Hugh, 1962-.

Edition: 7th ed.Publisher: Chichester, West Sussex: Wiley, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC 2011] (6).
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: 11th ed.Publisher: Mason, Ohio : South-Western/Cengage Learning, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM 2011] (1).
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: Seventh editionPublisher: Mason, OH : South-Western/Cengage Learning [2012]Copyright date: ©2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM 2012] (2).
Marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: 14th [ed.]Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT 2012] (3).
Marketing management : a relationship approach / Svend Hollensen.

by Hollensen, Svend.

Edition: 2nd ed.Publisher: Harlow : Financial Times/Prentice Hall, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 HOL 2010] (1).