Taylor's Library

Your search returned 108 results.

Not what you expected? Check for suggestions
Unhighlight Highlight
|
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C. (Jerry Corrie), 1944-.

Edition: 7th ed.Publisher: New York : McGraw-Hill, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 PET] (1).
Place hold
Marketing / William M. Pride, O. C. Ferrell.

by Pride, William M, 1942- [author.] | Ferrell, O. C [author.].

Edition: 2016 edition.Publisher: Boston, MA : Cengage Learning, [2016]Copyright date: ©2016Other title: Pride & Ferrell marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI 2016] (1). In transit (1).
Place hold
Retailing : an introduction/ Roger Cox and Paul Brittain

by Cox, Roger | Brittain, Paul.

Edition: 5th ed.Publisher: Harlow, Essex : Pearson Education, 2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.87 COX] (1).
Place hold
Marketing : a strategic approach / J.R. McColl-Kennedy, G.C. Kiel

by McColl-Kennedy, Janet R. (Janet Ruth), 1958- | Kiel, G. C.

Publisher: South Melbourne, Vic. : Nelson/Thomson Learning, 2000Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 MAC] (1), Taylor's Library-TU [Call number: 658.8 MAC] (3).
Place hold
Sun Tzu strategies for marketing : 12 essential principles for winning the war for customers / Gerald A. Michaelson with Steven W. Michaelson.

by Michaelson, Gerald A | Michaelson, Steven.

Publisher: New York : McGraw-Hill, c2004Other title: Strategies for marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8001 MIC] (2).
Place hold
Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij.

by Mooij, Marieke K. de, 1943-.

Publisher: Thousand Oaks, Calif. : SAGE, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 MOO] (4).
Place hold
Contemporary marketing / David L. Kurtz.

by Kurtz, David L.

Edition: 2015 update edition.Publisher: Stamford, CT : Cengage Learning, [2015]Copyright date: ©2015Other title: Boone&Kurtz.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KUR 2015] (1).
Place hold
Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

by Kerin, Roger A | Hartley, Steven W | Rudelius, William.

Edition: 2nd ed.Publisher: Boston, Mass. : McGraw-Hill / Irwin, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KER] (1).
Place hold
Consumer behaviour / Leon Schiffman... [et al.]

by Schiffman, Leon G.

Edition: 3rd ed.Publisher: Frenchs Forest, N.S.W. : Pearson Education Australia, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 CON] (7).
Place hold
Sales promotion : how to create, implement and integrate campaigns that really work / Julian Cummins & Roddy Mullin.

by Cummins, Julian | Mullin, Roddy.

Edition: 3rd ed.Publisher: London : Kogan Page, 2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 CUM] (1).
Place hold
Marketing : essential principles, new realities / Jonathan Groucutt, Peter Leadley, Patrick Forsyth.

by Groucutt, Jon | Leadley, Peter, 1943- | Forsyth, Patrick.

Publisher: London : Kogan Page, 2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 GRO] (1).
Place hold
Great answers to tough marketing questions / P.R. Smith.

by Smith, P. R. (Paul Russell), 1957-.

Edition: 2nd ed.Publisher: London : Kogan Page, 2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 SMI] (1).
Place hold
How to be better at--marketing / Rod Davey and Anthony Jacks

by Davey, Rod | Jacks, Anthony.

Publisher: London : Kogan Page, 2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 DAV] (1).
Place hold
Marketing on a tight budget : an action guide to low-cost business growth / Patrick Forsyth.

by Forsyth, Patrick.

Publisher: London : Kogan Page, 2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 FOR] (1).
Place hold
Outsmarting Goliath : how to achieve equal footing with companies that are bigger, richer, older and better known / Debra Koontz Traverso.

by Koontz Traverso, Debra.

Publisher: London : Kogan Page, 2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.022 KOO] (1).
Place hold
Adding value to marketing : the role of marketing in today's profit-driven organization / David P. Doyle.

by Doyle, David.

Publisher: London : Kogan Page, 1998Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 DOY] (1).
Place hold
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: 7th editionPublisher: Mason, Ohio : Thomson/South-Western, 2004Copyright date: ©2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM] (4).
Place hold