Taylor's Library

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Web dragons [electronic resource] : inside the myths of search engine technology / Ian H. Witten, Marco Gori, Teresa Numerico.

by Witten, I. H. (Ian H.) | Gori, Marco | Numerico, Teresa | ebrary, Inc.

Publisher: Amsterdam ; Boston : Morgan Kaufmann, c2007Other title: Inside the myths of search engine technology.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 025.04] (1).
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Understanding sponsored search : core elements of keyword advertising / Jim Jansen.

by Jansen, Bernard J.

Publisher: Cambridge : Cambridge University Press, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 659.144 JAN 2011] (1).
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Ultimate guide to search engine optimization : drive traffic, boost conversion rates, and make lots of money / Jon Rognerud.

by Rognerud, Jon.

Edition: 2nd ed.Publisher: [Irvine, Calif.] : Entrepreneur Press, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 ROG 2011] (1).
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Next generation search engines : advanced models for information retrieval / [edited by] Christophe Jouis ... [et al.].

by Jouis, Christophe, 1965-.

Publisher: Hershey, PA : Information Science Reference, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 025.04252 NEX 2012] (1).
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