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Advertising account planning [electronic resource] : a practical guide / Larry D. Kelley and Donald W. Jugenheimer.
by Kelley, Larry D, 1955- | Jugenheimer, Donald W | ebrary, Inc. Publisher: Armonk, N.Y. : M.E. Sharpe, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 659.1/11]
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Advertising management / Jaishri Jethwaney, Shruti Jain.
by Jethwaney, Jaishri | Jain, Shruti. Publisher: New Delhi, New York : Oxford University Press, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 JET]
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Strategic advertising management / Larry Percy, Richard Elliott.
by Percy, Larry | Elliott, Richard. Edition: 2nd ed.Publisher: Oxford ; New York, N.Y. : Oxford University Press, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 PER]
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151 quick ideas for advertising on a shoestring / by Jean Joachim.
by Joachim, Jean C. Publisher: Franklin Lakes, NJ : The Career Press, c2008Other title: One hundred fifty-one quick ideas for advertising on a shoestring | Advertising on a shoestring.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 JOA 2008]
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Prove it before you promote it [electronic resource] : how to take the guesswork out of marketing / Steve Cuno.
by Cuno, Steve, 1954-. Publisher: Hoboken, N.J. : John Wiley, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/3]
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Strategic advertising management / Larry Percy, Richard Elliott.
by Percy, Larry | Elliott, Richard H. Edition: 3rd ed.Publisher: Oxford ; New York : Oxford University Press, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 PER]
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A master class in brand planning [electronic resource] : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin.
by King, Stephen, 1931- | Lannon, Judie | Baskin, Merry | ebrary, Inc. Publisher: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/27]
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Advertising management : concepts and cases / Abhishek Gupta.
by Gupta, Abhishek. Publisher: New Delhi : Cyber Tech Publications, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 GUP 2009]
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The entrepreneur's guide to advertising [electronic resource] / James R. Ogden and Scott Rarick.
by Ogden, James R | Rarick, Scott. Publisher: Santa Barbara, Calif. : Praeger, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.1]
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Advertising management / Parag Diwan
by Diwan, Parag. Publisher: Kuala Lumpur : Golden Books Centre, 1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 DIW]
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Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott.
by Percy, Larry [author.] | Elliott, Richard H [author.]. Edition: Sixth edition.Publisher: Oxford : Oxford University Press, [2021]Availability: Items available for reference: Taylor's Library-TU (1).
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