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Advertising management / Jaishri Jethwaney, Shruti Jain.

By: Jethwaney, Jaishri.
Contributor(s): Jain, Shruti.
Publisher: New Delhi, New York : Oxford University Press, 2006Description: xii, 716 p. : ill. ; 24 cm.ISBN: 0195678435 (pbk.).Subject(s): Advertising -- Management | Advertising -- IndiaDDC classification: 658.8
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 1, BayNo 4

658.8 JET (Browse shelf) 1 Available SLASx,05000,03,GR 5000014191

Includes bibliographical references and indexs