World wide rave [electronic resource] : creating triggers that get millions of people to spread your ideas and share your stories / David Meerman Scott.
By: Scott, David Meerman
.
Publisher: Hoboken, N.J. : John Wiley, c2009Description: 1 online resource (194 p.).ISBN: 9780470430453 (ebk.); 0470430451 (ebk.); 661203078X (ebk.); 9786612030789 (ebk.).Subject(s): Word-of-mouth advertising | Viral marketing | Internet marketing | Internet advertising | Creative ability in business | Interest (Psychology)Genre/Form: Electronic books.Additional physical formats: Print version:: World wide rave.DDC classification: 650.1 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 650.1 (Browse shelf) | e-book | TBSxx,34003,03,CL,PPT |
Includes bibliographical references.
Description based on print version record.