Taylor's Library

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Ads to icons [electronic resource] : how advertising succeeds in a multimedia age / Paul Springer.

by Springer, Paul.

Edition: 2nd ed.Publisher: London ; Philadelphia : Kogan Page, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1/13] (1).
Brand mascots : and other marketing animals / edited by Stephen Brown and Sharon Ponsonby-McCabe.

by Brown, Stephen, 1955 March 23- | Ponsonby-McCabe, Sharon, 1973-.

Publisher: Oxfordshire, [England] ; New York, New York : Routledge, 2014Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1/13] (1).