Ideation / Nik Mahon.
By: Mahon, Nik
.
Series: Basics advertising ; 3.Publisher: Lausanne : AVA Academia, 2011Description: 183 p. : ill. (chiefly col.) ; 23 cm.ISBN: 9782940411504 (pbk.); 2940411506 (pbk.).Subject(s): Advertising campaigns | Advertising | Creative abilityDDC classification: 659.1
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 6 |
659.1 MAH 2011 (Browse shelf) | 1 | Available | TDSxx,29004,02,GR | 5000134593 |
"Idea generation : the formation of ideas and concepts"--Cover.
Includes bibliographical references and index.