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Managing the global corporation : case studies in strategy and management / Jose de la Torre, Yves Doz, Timothy Devinney

By: Torre, Jose de la, 1950-.
Contributor(s): Davidson, William Harley, 1951-. Managing the global corporation | Devinney, Timothy Michael, 1956- [(j.a.)] | Doz, Yves L [(j.a.)].
Series: McGraw-Hill advanced topics in global management. Publisher: Boston, Mass : Irwin/McGraw-Hill, c2001Edition: 2nd ed., Int. ed.Description: xix, 587 p. ; 27 cm.ISBN: 0071181105.Subject(s): International business enterprises -- ManagementDDC classification: 658.049
Contents:
I. Introduction. Unit. 1. The Globalization Process. - II. Global Competitive Strategies in Transition. Unit. 2. From International to global competition. Unit 3. Global Competition in Fragmented Sectors. Unit 4. Global Expansion in Service Industries. Unit 5. Global Strategy in Entrepreneurial Firms. - III. Managing the Globalization Process. Unit 6. Market Entry Strategies and Managing Political Risks. Unit 7. Alliances, Partnerships, and Acquisitions. Unit 8. Network Organization and E-business. - IV. Managing Global Operations. Unit. 9. Managing the Global Marketing Function. Unit 10. Managing the Global Finance Function and Risks. Unit 11. Managing Global Manufacturing and Logistics. Unit. 12. Managing Research, Knowledge, and New Product Development. Unit 13. Managing People in the Global Company. - V. Synthesis and Integration. Unit. 14. Organizational and Strategic Redirection.
Item type Current location Shelf location Call number Copy number Status Notes Date due Barcode Remark
Main Collection Taylor's Library-TU

Floor 4, Shelf 23 , Side 2, TierNo 5, BayNo 6

 658.049 TOR (Browse shelf) 1 Available SLASx,05000,03,GR 5000007901
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Rev. ed. of: Managing the global corporation / William Harley Davidson, Jose de la Torre. 1989

I. Introduction. Unit. 1. The Globalization Process. - II. Global Competitive Strategies in Transition. Unit. 2. From International to global competition. Unit 3. Global Competition in Fragmented Sectors. Unit 4. Global Expansion in Service Industries. Unit 5. Global Strategy in Entrepreneurial Firms. - III. Managing the Globalization Process. Unit 6. Market Entry Strategies and Managing Political Risks. Unit 7. Alliances, Partnerships, and Acquisitions. Unit 8. Network Organization and E-business. - IV. Managing Global Operations. Unit. 9. Managing the Global Marketing Function. Unit 10. Managing the Global Finance Function and Risks. Unit 11. Managing Global Manufacturing and Logistics. Unit. 12. Managing Research, Knowledge, and New Product Development. Unit 13. Managing People in the Global Company. - V. Synthesis and Integration. Unit. 14. Organizational and Strategic Redirection.