|
|
Strategic marketing / David W. Cravens, Nigel F. Piercy.
by Cravens, David W | Piercy, Nigel. Edition: 9th ed.Publisher: Boston : [London] McGraw-Hill, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 CRA]
(1).
|
|
|
The effective use of market research : how to drive and focus better business decisions / Robin J. Birn.
by Birn, Robin. Edition: 4th ed.Publisher: London : Kogan Page, 2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 BIR]
(1).
|
|
|
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-. Edition: 10th ed.Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 KER]
(2).
|
|
|
How to develop a strategic marketing plan : a step by step guide / Norton Paley.
by Paley, Norton. Publisher: Boca Raton, Fla : St. Lucie Press, 2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 PAL]
(1).
|
|
|
Strategic marketing / David W. Cravens, Nigel F. Piercy
by Cravens, David W | Piercy, Nigel. Edition: 8th ed., Int. ed.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 CRA]
(5).
|
|
|
Market intelligence [electronic resource] : building strategic insight / Per V. Jenster & Klaus Solberg Søilen.
by Jenster, Per V | Søilen, Klaus Solberg | ebrary, Inc. Edition: 1st ed.Publisher: [Frederiksberg, Denmark] : Portland, OR : Copenhagen Business School Press ; International Specialized Book Services [distributor], 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
|
|
|
Strategic marketing decisions in Global markets / Isobel Doole, Robin Lowe.
by Doole, Isobel | Lowe, Robin, 1945-. Publisher: Hampshire : Cengage Learning EMEA, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 DOO]
(1).
|
|
|
Strategic marketing : planning and control / Graeme Drummond, John Ensor, Ruth Ashford.
by Drummond, Graeme | Ensor, John | Ashford, Ruth. Edition: 3rd ed.Publisher: Oxford : Butterworth-Heinemann, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 DRU 2011]
(4).
|
|
|
Proactive selling [electronic resource] : control the process, win the sale / William "Skip" Miller.
by Miller, William, 1955- | ebrary, Inc. Publisher: New York : American Management Association, 2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.85]
(1).
|
|
|
The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale.
by Nagle, Thomas T, 1951- | Hogan, John E. (College teacher) | Zale, Joseph. Edition: Fifth edition.Publisher: London ; New York : Routledge, Taylor & Francis Group, 2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.816 NAG 2016]
(2).
|
|
|
The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, Georg Müller.
by Nagle, Thomas T, 1951- [author.] | Müller, Georg [author.]. Edition: Sixth edition.Publisher: New York ; London : Routledge, Taylor & Francis Group, 2018Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.816 NAG 2018]
(3).
|
|
|
Shopper marketing : how to increase purchase decisions at the point of sale / editors: Markus Stahlberg and Ville Maila.
by Stahlberg, Markus | Maila, Ville. Publisher: London : Kogan Page, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.157 SHO 2010]
(1).
|
|
|
Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.
by West, Douglas C | Ford, John B. (John Battice), 1949- | Ibrahim, Essam. Publisher: Oxford ; New York : Oxford University Press, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8101 WES]
(1).
|
|
|
The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan
by Nagle, Thomas T, 1951- | Hogan, John E., Ph. D. Edition: 4th ed.Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.816 NAG]
(1).
|
|
|
Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
by Kerin, Roger A | Peterson, Robert A. (Robert Allen), 1944-. Edition: 11th ed.Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 KER]
(1).
|
|
|
Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.
by Lilien, Gary L, 1946- | Rangaswamy, Arvind. Edition: Revised 2nd ed.Publisher: Victoria, B.C. : Trafford, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8020285 LIL]
(11).
|
|
|
Managing the brief for better design [electronic resource] / Alastair Blyth and John Worthington.
by Blyth, Alastair, 1958- | Worthington, John, 1938- | ebrary, Inc. Publisher: London ; New York : Spon Press, 2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 720/.68/8]
(1).
|
|
|
Strategic marketing [electronic resource] : an introduction / Tony Proctor.
by Proctor, Tony | ebrary, Inc. Publisher: London ; New York : Routledge, 2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/02]
(1).
|
|
|
Strategic innovative marketing : 5th IC-SIM, Athens, Greece 2016 / edited by Androniki Kavoura, Damianos P. Sakas, Petros Tomaras.
by Kavoura, Androniki [editor.] | Sakas, Damianos P [editor.] | Tomaras, Petros [editor.] | International Conference on Strategic Innovative Marketing (5th : 2016 : Athens, Greece). Publisher: Cham : Springer International Publishing : Imprint: Springer, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 650]
(1).
|