Taylor's Library

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Brands, consumers, symbols, & research : Sidney J. Levy on marketing / Sidney J. Levy ; compiled by Dennis W. Rook.

by Levy, Sidney J, 1921- | Rook, Dennis W.

Publisher: Thousand Oaks, CA : SAGE, c1999Other title: Brands, consumers, symbols, and research.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8243 LEV 1999] (1).
Place hold
Marketing mistakes and successes / Robert Hartley.

by Hartley, Robert F, 1927-.

Edition: 10th ed.Publisher: Hoboken, NJ : Wiley, 2006Other title: Marketing mistakes & successes.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.800973 HAR] (4).
Place hold