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Library marketing that works / Suzanne Walters.

By: Walters, Suzanne.
Publisher: New York : Neal-Schuman Publishers, c2004Edition: 1st ed.Description: xx, 257 p. : ill. ; 28 cm. + 1 CD-ROM (4 3/4 in.).ISBN: 1555704735 (pbk.); 9781555704735 (pbk.).Subject(s): Libraries -- Public relations -- Handbooks, manuals, etc | Libraries -- Marketing -- Handbooks, manuals, etcDDC classification: 021.7
Item type Current location Call number Copy number Status Notes Date due Barcode Remark
Accompanying Material (Media Resource) Taylor's Library-TU
021.7 WAL (Browse shelf) 1 Available GENLS,GENLS,02,GR 1000517347
Main Collection TU External Storage-LCS
021.7 WAL (Browse shelf) 1 Available GENLS,GENLS,02,GR 1000517346 Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1

Includes index.

"Included on the CD is the full set of Brainstorms, questions and worksheets ... and a One-Day Marketing Workshop including PowerPoint presentation and handouts"--p. xvi.