Building brands in Asia : from the inside out / Tim Andrews and Wilson Chew.
By: Andrews, Tim G [author.].
Contributor(s): Chew, Wilson [author.].
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2017Description: 1 online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9781315193021; 1315193027; 9781351756839; 1351756834.Subject(s): Marketing -- Asia | Branding (Marketing) -- Asia | Brand name products -- Asia -- Management | AsiaGenre/Form: Electronic books. Additional physical formats: Print version:: Building brands in Asia.DDC classification: 658.8/27095 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library - Perpetual(TU) | 658.8/27095 (Browse shelf) | e-book | SOMAC,09050,03,CL,PPT | SOMAC,09030,03,CL,PPT | SOMAC,37000,03,CL,PPT | SOMAC,37002,03,CL,PPT | SOMAC,37004,03,CL,PPT | SLASx,80000,03,CL,PPT |
Includes bibliographical references and index.
Print version record and CIP data provided by publisher; resource not viewed.