|
|
Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers / Bryan Foss & Merlin Stone.
by Foss, Bryan | Stone, Merlin, 1948-. Publisher: London : Kogan Page, 2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 FOS]
(1).
|
|
|
Takaful : effective marketing and sales practices / Aiman Fazeer Yap.
by Aiman Fazeer Yap. Publisher: Kuala Lumpur : Islamic Banking and Finance Institute Malaysia, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 368.0088297 AIM 2009]
(1).
|
|
|
Marketing management / Russell S. Winer.
by Winer, Russell S. Edition: 2nd ed.Publisher: Upper Saddle River, NJ : Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 WIN]
(3).
|
|
|
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-. Edition: Eight editionPublisher: Mason, Ohio : Thomson/South-Western, 2006Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LAM]
(1).
|
|
|
Marketing channels : a management view / Bert Rosenbloom.
by Rosenbloom, Bert. Edition: 7th ed.Publisher: Mason, Ohio : Thomson/South-Western, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.87 ROS]
(1).
|
|
|
Customer relationship marketing : get to know your customers and win their loyalty / Merlin Stone, Neil Woodcock and Liz Machtynger.
by Stone, Merlin, 1948- | Woodcock, Neil | Machtynger, Liz. Edition: 2nd ed.Publisher: London : Kogan Page, 2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 STO]
(2).
|
|
|
Brand child: remarkable insights into the minds of today's global kids and their relationships with brands / Martin Lindstrom.
by Lindstrom, Martin | Seybold, Patricia B. Edition: Revised ed.Publisher: London : Kogan Page, 2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8343 LIN]
(1).
|
|
|
Wine food and tourism marketing / C.Michael Hall, editor.
by Hall, Colin Michael, 1961-. Publisher: Binghamton, NY: Haworth, 2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 WIN]
(1).
|
|
|
Successful marketing for the small business / Dave Patten.
by Patten, Dave | Institute of Directors. Edition: 5th ed.Publisher: London : Kogan Page, 2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 PAT]
(1).
|
|
|
The marketing plan : a handbook / Marian Burk Wood.
by Wood, Marian Burk. Edition: 2nd ed.Publisher: Upper Saddle River, N.J. : Pearson Education, 2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 WOO]
(2).
|
|
|
Total integrated marketing : breaking the bounds of the function / James Mac Hulbert, Noel Capon, Nigel F. Piercy.
by Hulbert, James M | Capon, Noel | Piercy, Nigel. Publisher: London : New York : Kogan Page Free Press, 2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 HUL]
(1).
|
|
|
Marketing : best practices / Ab. Aziz Latif... [et al.]
by Ab. Aziz Latif. Publisher: Mason, OH : Thomson / South-Western, c2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 MAR 2003]
(3).
|
|
|
Marketing / Dhruv Grewal, Michael Levy.
by Grewal, Dhruv | Levy, Michael, 1950-. Edition: Fifth edition.Publisher: New York, NY : McGraw-Hill Education, [2016]Copyright date: ©2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 GRE 2016]
(2).
|
|
|
Integrated marketing communications / David Pickton, Amanda Broderick.
by Pickton, David | Broderick, Amanda. Edition: 2nd ed.Publisher: Upper Saddle River, N.J. : Prentice Hall / Financial Times, 2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 PIC]
(6).
|
|
|
Basic marketing research / Gilbert A. Churchill, Tom J. Brown.
by Churchill, Gilbert A | Brown, Tom J. Edition: 5th ed.Publisher: Mason, Ohio : South-Western, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 CHU]
(1).
|
|
|
Marketing research : online research applications / Alvin C. Burns, Ronald F. Bush.
by Burns, Alvin C | Bush, Ronald F. Edition: 4th ed. update with SPSS 12.0Publisher: Upper Saddle River, NJ : Pearson Education/Prentice Hall, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 BUR]
(2).
|
|
|
Marketing communications : theory and applications / John R. Rossiter.
by Rossiter, John R | Bellman, Steven. Publisher: French Forest, NSW Pearson Education c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 ROS]
(2).
|