Taylor's Library

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E-commerce : business. technology. society. / Kenneth C. Laudon, Carol Guercio Traver.

by Laudon, Kenneth C, 1944- | Traver, Carol Guercio.

Edition: 9th ed.Publisher: Boston, MA : Pearson, c2013Other title: E-commerce 2013.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 LAU 2013] (4).
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Principles of marketing / Philip Kotler ... [et al.]

by Clark, Eugene | Kotler, Philip.

Publisher: Frenchs Forest, NSW. : Prentice Hall, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (2).
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Strategic market management / David A. Aaker.

by Aaker, David A. (David Allen), 1938-.

Edition: 9th ed.Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AAK 2011] (1).
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Advertising / Tony Yeshin.

by Yeshin, Tony.

Publisher: Hampshire : Cengage Learning EMEA, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 YES 2011] (1).
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E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver

by Laudon, Kenneth C, 1944- | Traver, Carol Guercio [(j.a.)].

Edition: Int. ed.Publisher: Boston, Mass. : Addison Wesley, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 LAU] (5).
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Travel and tourism marketing / Dotty Boen Oelkers.

by Oelkers, Dotty Boen.

Publisher: USA : Thomson South-Western, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 338.4791 OEL] (1).
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BUYographics : how demographic and economic changes will reinvent the way marketers reach consumers / Matt Carmichael.

by Carmichael, Matt.

Publisher: New York : Palgrave Macmillan, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU [Call number: 658.834 CAR 2013] (1).
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Marketing management and strategy / Peter Doyle.

by Doyle, Peter, 1943 June 23-2003.

Edition: 3rd ed.Publisher: Harlow : Pearson Education, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 DOY] (7).
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Marketing management / Philip Kotler

by Kotler, Philip.

Edition: 11th edition, International editionPublisher: Upper Saddle River, NJ : Prentice Hall, 2003Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (9).
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Strategic market management / David A. Aaker.

by Aaker, David A. (David Allen), 1938-.

Edition: 6th ed.Publisher: New York : Wiley, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AAK] (1).
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Marketing strategy : a decision-focused approach / Orville C. Walker Jr. ... [et al.]

by Boyd, Harper W | Larreche, Jean-Claude | Mullins, John | Walker, Orville C | Walker, Orville C. Marketing strategy.

Edition: 4th ed., Int. ed.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAR] (5).
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Hospitality marketing / compiled by Ceridwyn King.

by King, Ceridwyn.

Publisher: Sydney, NSW : Pearson/Custom Publishing, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 HOS] (1).
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Special events : twenty-first century global event management / Joe Jeff Goldblatt

by Goldblatt, Joe Jeff, 1952-.

Edition: 3rd ed.Publisher: New York : Chichester : Wiley, 2002Availability: Items available for loan: Taylor's Library-TU [Call number: 394.2068 GOL] (1).
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Marketing / William G. Zikmund, Michael d'Amico

by Zikmund, William G | D'Amico, Michael.

Edition: 6th ed.Publisher: Cincinnati, Ohio : South-Western College Pub., c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ZIK] (1).
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International marketing : text and cases / Justin Paul, Ramneek Kapoor.

by Paul, Justin | Kapoor, Ramneek.

Edition: 2nd ed.Publisher: New Delhi : Tata McGraw-Hill, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 PAU 2012] (1).
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