Taylor's Library catalog › Results of search for 'ccl=su:"Product management."'

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		Creating powerful brands in consumer, service and industrial markets / Leslie de Chernatony and Malcolm McDonald. by De Chernatony, Leslie, 1953-. Edition: 3rd ed.Publisher: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 DEC] (1). Place hold
		From brand vision to brand evaluation : the strategic process of growing and strengthening brands / Leslie de Chernatony. by De Chernatony, Leslie, 1953-. Edition: 2nd ed.Publisher: Oxford : Butterworth-Heinemann, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 DEC] (1). Place hold
		Creating powerful brands [electronic resource] / Leslie de Chernatony, Malcolm McDonald and Elaine Wallace. by De Chernatony, Leslie, 1953- \| McDonald, Malcolm \| Wallace, Elaine. Edition: 4th ed.Publisher: Amsterdam ; Boston : Butterworth-Heinemann, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/27] (1).

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