Taylor's Library

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Basic marketing research : applications to contemporary issues / Naresh K. Malhotra

by Malhotra, Naresh K.

Publisher: Upper Saddle River, N.J. : Prentice Hall International, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (3).
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Introduction to management science : a modeling and case studies approach with spreadsheets / Frederick S. Hillier, Mark S. Hillier, Gerald J. Lieberman ; cases developed by Karl Schmedders, Molly Stephens

by Hillier, Frederick S | Hillier, Mark S [(j.a.)] | Lieberman, Gerald J [(j.a.)].

Edition: Int. ed.Publisher: Boston, Mass. : Singapore : Irwin/McGraw-Hill ; McGraw-Hill Book Co., c2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.5 HIL] (8).
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Spreadsheet modeling and decision analysis : a practical introduction to management science / Cliff T. Ragsdale

by Ragsdale, Cliff T, 1960-.

Edition: 3rd ed.Publisher: Cincinnati, Ohio : South-Western College Pub., c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.403028553 RAG] (8).
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Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 3rd ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (3).
Place hold
Marketing research : an applied approach / Naresh Malhotra, David Birks

by Malhotra, Naresh K | Birks, David F.

Edition: European ed.Publisher: Harlow, England : Financial Times Prentice Hall : Pearson Education, 2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (1), TC External Storage [Call number: 658.83 MAL] (1).
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Business research methods / Donald R. Cooper, Pamela S. Schindler.

by Cooper, Donald R | Schindler, Pamela S.

Edition: 7th ed., Int.ed.Publisher: Boston, Mass. : Singapore : Irwin/McGraw-Hill ; McGraw-Hill Book Co., 2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.0072 COO] (2).
Place hold