Marketing research / Alvin C. Burns, Ronald F. Bush ; International edition contributions by Nilanjana Sinha.
By: Burns, Alvin C
.
Contributor(s): Bush, Ronald F | Sinha, Nilanjana.
Publisher: Harlow : Pearson, c2014Edition: 7th ed., int. ed.Description: 487 p. : ill. (some col.) ; 26 cm.ISBN: 0273768514 (pbk.); 9780273768517 (pbk.).Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.83 BUR 2014 (Browse shelf) | 1 | Available | TBSxx,28000,03,RM | 5000142462 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 1, TierNo 5, BayNo 1 |
658.83 BUR 2014 (Browse shelf) | 1 | Available | TBSxx,28000,03,RM | 5000142463 |
Includes bibliographical references and indexes.