Marketing research / William Zikmund, Steve D'Alessandro , Hume Winzar , Ben Lowe, Barry Babin.
By: Zikmund, William G
.
Contributor(s): D'Alessandro, Steven | Winzar, Hume | Lowe, Ben | Babin, Barry J.
Copyright date: ©2014Publisher: South Melbourne, Victoria : Cengage Learning Australia, [2014]Edition: Third Asia-Pacific edition.Description: xxiv, 624 pages : colour illustrations ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780170236027 (paperback).Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 6 |
658.83 ZIK 2014 (Browse shelf) | 1 | Available | SHTEx,70004,03,CL | 5000160495 |
Includes bibliographical references and index.