Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.
By: Hague, Paul N
.
Contributor(s): Hague, Nick | Morgan, Carol-Ann.
Series: Market research in practice series: Publisher: London : Kogan Page, 2004Description: xii, 244 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0749441801.Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.83 HAG (Browse shelf) | 1 | Available | SOMAC,37003,04,GR | 5000033331 |
Includes bibliographical references (pages 221-235) and index.