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Legends in marketing. Naresh K. Malhotra / series editor, Jagdish N. Sheth.

by Malhotra, Naresh K | Sheth, Jagdish N.

Publisher: New Delhi ;Thousand Oaks : SAGE, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.80092 MAL 2011] (9).
Marketing metrics : 50+ metrics every executive should master / Paul W. Farris ... [et al.]

by Farris, Paul.

Publisher: Upper Saddle River : Pearson Education, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAR 2006] (1).
Exploring marketing research / William G. Zikmund

by Zikmund, William G.

Edition: 8th ed.Publisher: Australia : Thomson, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 ZIK] (1).
Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F | Bush, Robert P | Ortinau, David J.

Edition: 2nd ed.Publisher: Boston : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 HAI] (1).
Marketing research : an applied orientation / Naresh K. Malhotra ... [et al.]

by Malhotra, Naresh K | Hall, John | Oppenheim, Peter | Shaw, Mike.

Edition: 2nd ed.Publisher: Sydney : Pearson Education Australia, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAR] (1).
Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.].

by Hair, Joseph F.

Edition: 3rd ed.Publisher: New York : McGraw-Hill/Irwin, c2013Availability: Items available for loan: Taylor's Library-TC [Call number: 658.83 ESS 2013] (2).
The new business road test : what entrepreneurs and executives should do before writing a business plan / John W. Mullins.

by Mullins, John W. (John Walker).

Edition: 2nd ed.Publisher: Harlow : Prentice Hall/Financial Times, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.022 MUL 2006] (1).
Marketing research : an aid to decision making / Alan T. Shao

by Shao, Alan T.

Edition: 2nd ed.Publisher: Cincinnati, Ohio : South-Western/Thomson Learning, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 SHA] (2).
Marketing research : online research applications / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 4th ed., Int. ed.Publisher: Upper Saddle River, NJ : Pearson Education/Prentice Hall, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BUR] (2). Items available for reference: Taylor's Library-TU [Call number: 658.83 BUR] (1).
Basic marketing research : applications to contemporary issues / Naresh K. Malhotra

by Malhotra, Naresh K.

Publisher: Upper Saddle River, N.J. : Prentice Hall International, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (3).
The practice of market and social research : an introduction / Yvonne McGivern

by McGivern, Yvonne.

Publisher: Harlow, England : Financial Times/Prentice Hall, an imprint of ℗earson Education, [2003]Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU [Call number: 001.4 MAC 2003] (1).
Market research : in practice / John Boyce.

by Boyce, John David, 1934-.

Publisher: Boston : McGraw-Hill, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BOY] (1).
Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 4th ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (1).
Essentials of marketing research / Tony Proctor.

by Proctor, Tony.

Edition: 3rd ed.Publisher: Harlow, England : Financial Times / Prentice Hall, 2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 PRO] (1).