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Planning special events / James S. Armstrong.

By: Series: Jossey-Bass nonprofit and public management series | Excellence in fund raising workbook seriesPublication details: San Francisco : Jossey-Bass, c2001.Description: xxi, 186 p. : ill. ; 28 cmISBN:
  • 0787952486
Subject(s): DDC classification:
  • 394.2068 ARM
Contents:
Introduction: designing and producing successful special events - 1. Understanding the four phases of event management - 2. Designing your special-event timeline - 3. Learning from your organization's past performance - 4. Preparing needs assessment and your case for support - 5. Planning and managing to achieve your goals - 6. Selecting the right event - 7. Creating your budget - 8. Building effective teams - 9. Revising the timeline to stay on track - 10. Constructing and managing your marketing and communications plans - 11. Creating compelling promotional materials - 12. Managing the necessary paperwork - 13. Managing the details - 14. Handling surprises and contingencies - 15. Thanking, acknowledging, and reporting - Conclusion: Applying your newly gained experience - Resources.
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 12 , Side 2, TierNo 6, BayNo 1

 394.2068 ARM (Browse shelf(Opens below)) 1 Available SOMAC,37004,03,CL 5000031983

Introduction: designing and producing successful special events - 1. Understanding the four phases of event management - 2. Designing your special-event timeline - 3. Learning from your organization's past performance - 4. Preparing needs assessment and your case for support - 5. Planning and managing to achieve your goals - 6. Selecting the right event - 7. Creating your budget - 8. Building effective teams - 9. Revising the timeline to stay on track - 10. Constructing and managing your marketing and communications plans - 11. Creating compelling promotional materials - 12. Managing the necessary paperwork - 13. Managing the details - 14. Handling surprises and contingencies - 15. Thanking, acknowledging, and reporting - Conclusion: Applying your newly gained experience - Resources.