What Chinese want : culture, communism & the modern Chinese consumer / Tom Doctoroff.
By: Doctoroff, Tom.
Publisher: Basingstoke : Palgrave Macmillan, 2013Edition: First Palgrave Macmillan paperback edition.Description: 258 pages : illustrations (black and white) ; 24 cm.Content type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781137278357 (paperback).Subject(s): Consumers -- China -- Attitudes | Consumers' preferences -- China | Marketing -- ChinaDDC classification: 658.83430951Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 8 |
658.83430951 DOC 2013 (Browse shelf) | 1 | Available | TBSxx,34001,03,CL | 5000150539 |
Includes index.
Originally published: New York: Palgrave Macmillan, 2012.