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008 120128s2009 nyuab sb 001 0 eng d
020 _a9780203879412 (ebk.)
020 _a0203879414 (ebk.)
039 9 _a201203151722
_bmalathy
_c201203151438
_dmalathy
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_zshuhada
040 _aN$T
_beng
_cN$T
_dOCLCQ
_dEBLCP
_dIDEBK
_dOCLCQ
_dDKU
_dOCLCQ
050 4 _aHD62.4
_b.C847 2009eb
082 0 4 _a658.4/012
_222
100 1 _aCullen, John B.
_q(John Brooks),
_d1948-
_914402
245 1 0 _aInternational business
_h[electronic resource] :
_bstrategy and the multinational company /
_cJohn B. Cullen and K. Praveen Parboteeah.
260 _aNew York :
_bRoutledge,
_c2009.
300 _a1 online resource.
500 _aTitle from PDF title page (viewed Oct. 2, 2009).
500 _aThis edition published in the Taylor & Francis e-Library, 2009.
504 _aIncludes bibliographical references and index.
505 0 _aCompeting in the global marketplace -- Strategy and the MNC -- Global and regional economic integration: an evolving competitive landscape -- Global trade and foreign direct investment -- Foreign exchange markets -- Global capital markets -- Culture and international business -- The strategic implications of economic, legal, and religious institutions for international business -- Entry strategies for MNCs -- International marketing and supply-chain management for MNCs -- Financial management for MNCs -- Accounting for multinational operations -- Organizational structures for MNCs -- International human resources management -- E-commerce and the MNC -- Managing ethical and social responsibility in an MNC.
650 0 _aInternational business enterprises
_xManagement.
_94005
655 4 _aElectronic books.
700 1 _aParboteeah, Praveen.
_944884
856 4 0 _uhttps://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=289708
_zAn electronic book accessible through the World Wide Web; click to view
999 _c101710
_d101710