| 000 | 01043cam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | vtls003212875 | ||
| 003 | MY-SjTCS | ||
| 005 | 20221206153340.0 | ||
| 008 | 110226s2011 ohuab b 001 0 eng d | ||
| 020 | _a9780538754873 (pbk. : ISE) | ||
| 020 | _a0538754877 (pbk. : ISE) | ||
| 039 | 9 |
_a201304051150 _bwilmina _c201304051150 _dwilmina _c201102261309 _dshuhada _c201102261305 _dshuhada _y201011230936 _zhaizir |
|
| 082 | 0 | 4 |
_a658.8 _bMAC 2011 |
| 100 | 1 |
_aMcDaniel, Carl, _cJr., _d1941- _91741 |
|
| 245 | 1 | 0 |
_aIntroduction to marketing / _cCarl McDaniel, Charles W. Lamb, Joseph F. Hair. |
| 250 | _a11th ed. | ||
| 260 |
_aMason, Ohio : _bSouth-Western/Cengage Learning _cc2011. |
||
| 300 |
_axxv, 777 p. : _bcol. ill., col. map ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aLamb, Charles W. _91739 |
|
| 700 | 1 |
_aHair, Joseph F., _cJr., _d1944- _91740 |
|
| 920 | _aDIB : 155273 | ||
| 921 | _aUNISA : 197271 | ||
| 999 |
_c133662 _d133662 |
||