000 01023nam a2200277 a 4500
001 vtls003214267
003 MY-SjTCS
005 20200226114534.0
008 110218s2010 njua b 001 0 eng d
020 _a0470583789 (hbk.)
020 _a9780470583784 (hbk.)
039 9 _a201102181807
_bVLOAD
_c201102021627
_dpushpa
_y201012091029
_zmalathy
082 0 4 _a658.872
_bSTE 2010
100 1 _aSterne, Jim,
_d1955-
_99521
245 1 0 _aSocial media metrics :
_bhow to measure and optimize your marketing investment /
_cJim Sterne.
260 _aHoboken, N.J. :
_bJohn Wiley,
_cc2010.
300 _axxxi, 240 p. :
_bill. ; 24 cm.
490 1 _aThe new rules of social media series.
504 _aIncludes bibliographical references and index.
650 0 _aInternet marketing.
_94679
650 0 _aSocial media
_xEconomic aspects.
_928058
650 0 _aMarketing research.
650 0 _aOnline social networks
_xEconomic aspects.
_948052
830 0 _aNew rules of social media series.
_949972
920 _aTBF : 157015
999 _c134174
_d134174