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008 120423s2012 maua b 001 0 eng
020 _a9780763786793 (pbk.)
020 _a0763786799 (pbk.)
039 9 _a201207171459
_bwilmina
_c201207121603
_dizani
_y201204231526
_zmalathy
082 0 4 _a613
_bSIM 2012
100 1 _aSimons-Morton, Bruce G.
_960730
245 1 0 _aBehavior theory in health promotion practice and research /
_cBruce Simons-Morton, Kenneth R. McLeroy, Monica L. Wendel.
260 _aBurlington, MA :
_bJones & Bartlett Learning,
_cc2012.
300 _axix, 427 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
505 0 _aHealth behavior in the context of public health -- A social ecological perspective -- Theories of motivation and behavior : a brief history and contemporary perspectives -- Expectancy value models -- Operant conditioning, self-regulation, and social cognitive theory -- Social influence theory : the effects of social factors on health behavior -- Diffusion of innovations theory -- Learning, teaching, and counseling -- Self determination theory and motivational interviewing -- Stage models -- Health communication and social marketing -- Communities and health promotion -- Multi-level program planning -- Program evaluation, translation, and dissemination -- The going places problem behavior prevention program : a multi-level program.
650 0 _aHealth behavior.
_918272
650 0 _aHealth promotion.
700 1 _aMcLeroy, Kenneth Riley.
700 1 _aWendel, Monica L.
_960731
920 _aSMN : 181501
999 _c135380
_d135380