| 000 | 00908nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | vtls003216902 | ||
| 003 | MY-SjTCS | ||
| 005 | 20200226114703.0 | ||
| 008 | 110503s2011 enka b 001 0 eng d | ||
| 020 | _a9780077129514 (pbk.) | ||
| 020 | _a0077129512 (pbk.) | ||
| 039 | 9 |
_a201108051457 _bpushpa _c201107221436 _dshuhada _c201107221434 _dshuhada _c201107221427 _dshuhada _y201105031732 _zmalathy |
|
| 082 | 0 | 4 |
_a658.802 _bPAL 2011 |
| 100 | 1 |
_aPalmer, Adrian. _922273 |
|
| 245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
| 250 | _a6th ed. | ||
| 260 |
_aMaidenhead : _bMcGraw-Hill Education Higher Education, _cc2011. |
||
| 300 |
_axvii, 525 p. : _bill. ; _c27 cm. |
||
| 500 | _aPrevious ed.: 2008 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aService industries _xMarketing. _99157 |
|
| 920 | _aMBA : 162650, 162651, 162652 | ||
| 921 | _aSHT : 164460, 166492 | ||
| 999 | _c136476 | ||