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_zshuhada
043 _aa-cc---
082 0 4 _a338.479151
_bLIN 2011
100 1 _aLi, Ning.
245 1 0 _aTourist satisfaction in cultural and heritage site
_h[electronic resource] :
_ba case study in Lijiang, China /
_cLi Ning.
260 _c2011.
300 _a1 CD-ROM ;
_c4 3/4 in.
500 _aThis dissertation is submitted in partial fulfilment of the requirements of the Université de Toulouse II -Le Mirail for the award of Professional Master in International Hospitality and Tourism Management.
500 _aMain supervisor: Dr. Mura Paolo.
502 _aThesis (Professional Master in International Hospitality and Tourism Management)--Taylor's Graduate School of Hospitality and Tourism, Taylor's University, 2011.
520 _aCultural & heritage tourism is one of the fastest growing sections of the tourism industry, the trend of cultural and heritage tourists is increasing year by year. As one of the most famous cultural and heritage destination in China, Lijiang has been undertaken the rapid development for almost fifteen years; however some problems appeared gradually in recent years, such as the drop of tourists' growing rate and destination over-commodification. In order to achieve the tourists' satisfaction and rejuvenate Lijiang tourism, this study attempts to determine the relationship between cultural and tourism destination attributes and tourists' overall satisfaction; and in order to enhance the tourists' loyalty, this study also attempts to investigate the relationship between tourists' overall satisfaction and revisit intention.
610 2 0 _aTaylor's University (Subang Jaya, Selangor, Malaysia)
_xDissertations
_960301
650 0 _aHeritage tourism
_zChina
_zLijian (Extinct city)
_960314
650 0 _aTourism
_zChina
_zLijian (Extinct city)
_960315
700 1 _aMura, Paolo,
_cDr.
710 2 _aUniversité de Toulouse-Le Mirail.
_923205
920 _aSHT : 180907
999 _c137008
_d137008