000 00901nam a2200265 a 4500
001 vtls003222181
003 MY-SjTCS
005 20200226114919.0
008 110809s2012 ohua b 001 0 eng
020 _a9780538475402 (hbk.)
020 _a9781111526191 (pbk.)
020 _a0538475404 (hbk.)
020 _a1111526192 (pbk.)
039 9 _a201308210907
_bpatrick
_c201111151723
_dwilmina
_c201110251728
_dizani
_y201108091458
_zmalathy
082 0 4 _a658.8
_bPRI 2012
100 1 _aPride, William M.,
_d1942-
_974976
245 1 0 _aMarketing /
_cWilliam M. Pride, O. C. Ferrell.
250 _a2012 ed., 16th ed.
260 _aMason, OH :
_bSouth-Western, Cengage Learning,
_cc2012.
300 _a1 v. (various pagings) :
_bcol. ill. ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
700 1 _aFerrell, O. C.
_91326
920 _aSOC : 170473
999 _c140166