000 | 00905cam a2200241 a 4500 | ||
---|---|---|---|
001 | vtls003226118 | ||
003 | MY-SjTCS | ||
005 | 20200226115044.0 | ||
008 | 111108s2012 nyua b 001 0 eng | ||
020 | _a9780071759182 (hbk.) | ||
020 | _a0071759182 (hbk.) | ||
039 | 9 |
_a201302050906 _bwilmina _c201302021043 _dizani _c201201160954 _dpushpa _c201201101551 _dizani _y201111081152 _zmalathy |
|
082 | 0 | 4 |
_a658.812 _bMET 2012 |
100 | 1 |
_aMetz, Adam. _957402 |
|
245 | 1 | 4 |
_aThe social customer : _bhow brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / _cAdam Metz. |
260 |
_aNew York : _bMcGraw-Hill, _cc2012. |
||
300 |
_axxii, 279 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aCustomer relations _xManagement. _915515 |
|
650 | 0 | _aBranding (Marketing) | |
920 | _aMIF : 175884 | ||
921 | _aUWE : 193890 | ||
999 |
_c142528 _d142528 |