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007			cr||||
008			120216s2011 nyuad sb 001 0 eng d
020			_a9780203833285 (ebk : PDF)
039		9	_a201304241608 _bfadzli0512 _c201203291600 _dmalathy _y201202161509 _zshuhada
043			_an-us---
082	0	4	_a322.40973
100	1		_aManheim, Jarol B., _d1946-
245	1	0	_aStrategy in information and influence campaigns _h[electronic resource] : _bhow policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want / _cJarol B. Manheim.
260			_aNew York : _bRoutledge, _cc2011.
300			_a1 online resource (xiv, 323 p.) : _bill.
504			_aIncludes bibliographical references (p. [275]-304) and index.
505	0		_aPoints of origin -- Information and influence campaigns -- Strategy and tactics in campaign communication I : winning the argument -- Strategy and tactics in campaign communication ii : shaping the decision -- Networks and netwaves : organizing for influence -- Riding the waves : strategy and tactics in network activation -- Feeling the pressure : the dimensionality of targets -- Guarding the castle : deterring, deflecting, minimizing or defeating information and influence campaigns -- Information, and influence.
530			_aAlso available in print edition.
538			_aMode of access: World Wide Web.
650		0	_aCommunication in politics _zUnited States. _939726
650		0	_aPublic relations and politics _zUnited States.
650		0	_aLobbying _zUnited States.
655		7	_aElectronic books. _2lcsh
776	1		_z9780415887281
776	1		_z9780415887298
776	1		_z0415887283
776	1		_z0415887291
856	4	0	_uhttps://ezproxy.taylors.edu.my/login?url=http://www.tandfebooks.com/isbn/978-0-415-88728-1 _zAn electronic book accessible through the World Wide Web;
999			_c142700 _d142700