000 00893cam a2200253 a 4500
001 vtls003226645
003 MY-SjTCS
005 20200226115057.0
008 111115s2011 paua 001 0 eng d
020 _a9781439903339 (pbk.)
020 _a9781439903322 (hbk.)
039 9 _a201202101701
_bpushpa
_y201111151221
_zmalathy
043 _an-us---
082 0 4 _a324.730973
_bRID 2011
100 1 _aRidout, Travis N.,
_d1974-
245 1 4 _aThe persuasive power of campaign advertising /
_cTravis N. Ridout, Michael M. Franz.
260 _aPhiladelphia, PA :
_bTemple University Press,
_cc2011.
300 _ax, 186 p. :
_bill. ;
_c21 cm.
504 _aIncludes bibliographical references and index.
650 0 _aPolitical campaigns
_zUnited States.
_922299
650 0 _aAdvertising, Political
_zUnited States.
_922549
700 1 _aFranz, Michael M.,
_d1976-
920 _aGENLS : 176531
999 _c142848
_d142848