| 000 | 00884cam a2200277 i 4500 | ||
|---|---|---|---|
| 001 | vtls003252692 | ||
| 003 | MY-SjTCS | ||
| 005 | 20200226115839.0 | ||
| 008 | 130613t20122012enka b 001 0 eng d | ||
| 020 | _a9780199602131 (pbk.) | ||
| 039 | 9 |
_a201801291824 _bshuhada _c201307101407 _dpushpa _y201306130927 _zmalathy |
|
| 040 | _erda | ||
| 082 | 0 | 4 |
_a658.8 _bPAL 2012 |
| 100 | 1 |
_aPalmer, Adrian. _922273 |
|
| 245 | 1 | 0 |
_aIntroduction to marketing : _btheory and practice / _cAdrian Palmer. |
| 250 | _a3rd edition. | ||
| 264 | 1 |
_aOxford : _bOxford University Press, _c[2012] |
|
| 264 | 4 | _c©2012 | |
| 300 |
_axxxi, 542 pages : _billustrations ; _c25 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 920 | _aTBF : 199907, 230164 | ||
| 999 |
_c154852 _d154852 |
||