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| 008 | 140318s2008 enka ob 001 0 eng d | ||
| 020 | _a9780749454999 (ebk.) | ||
| 020 | _a0749454997 (ebk.) | ||
| 020 | _z0749450282 (Paper) | ||
| 020 | _z9780749450281 | ||
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_a658.83 _222 |
| 100 | 1 |
_aBrace, Ian, _d1949- |
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| 245 | 1 | 0 |
_aQuestionnaire design _h[electronic resource] : _bhow to plan, structure and write survey material for effective market research / _cIan Brace. |
| 250 | _a2nd ed. | ||
| 260 |
_aLondon ; _aPhiladelphia : _bKogan Page, _c2008. |
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| 300 |
_a1 online resource (305 p.) : _bill. |
||
| 490 | 1 | _aMarket research in practice series | |
| 504 | _aIncludes bibliographical references (p. [286]-293) and index. | ||
| 588 | _aDescription based on print version record. | ||
| 650 | 0 |
_aMarket surveys _xMethodology. |
|
| 650 | 0 |
_aQuestionnaires _xMethodology. |
|
| 655 | 4 | _aElectronic books. | |
| 776 | 0 | 8 |
_iPrint version: _aBrace, Ian, 1949- _tQuestionnaire design. _b2nd ed. _dLondon ; Philadelphia : Kogan Page, 2008 _z9780749450281 _z0749450282 _w(DLC) 2008011509 _w(OCoLC)213466386 |
| 830 | 0 | _aMarket research in practice series. | |
| 856 | 4 | 0 |
_uhttps://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=237713 _zAn electronic book accessible through the World Wide Web; click to view |
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