000 | 00954cam a2200253 a 4500 | ||
---|---|---|---|
001 | vtls003252891 | ||
003 | MY-SjTCS | ||
005 | 20200226115842.0 | ||
008 | 130801s2012 si a b 001 0 eng | ||
020 | _a9789810686185 (pbk.) | ||
039 | 9 |
_a201603281337 _bmalathy _c201311041158 _dshuhada _c201309271441 _dpushpa _c201309271112 _dpushpa _y201306251244 _zmalathy |
|
082 | 0 | 4 |
_a658.8 _bWRI 2012 |
100 | 1 |
_aWirtz, Jochen. _919452 |
|
245 | 1 | 0 |
_aEssentials of services marketing / _cJochen Wirtz, Patricia Chew, Christopher Lovelock. |
250 | _a2nd ed. | ||
260 |
_aSingapore : _bPearson Education South Asia, _c2012. |
||
300 |
_a679 p. : _bcol. ill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aService industries _xMarketing. _99157 |
|
700 | 1 |
_aChew, Patricia. _931654 |
|
700 | 1 |
_aLovelock, Christopher H. _91825 |
|
920 | _aTBS : 200800, 200382, 200661, 202709, 203969 | ||
920 | _aSOC : 205340 | ||
999 |
_c154933 _d154933 |