| 000 | 00913cam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | vtls003252088 | ||
| 003 | MY-SjTCS | ||
| 005 | 20200226115856.0 | ||
| 008 | 130527s2011 enka 001 0aeng d | ||
| 020 | _a9780500515563 (hbk.) | ||
| 039 | 9 |
_a201310031133 _bshuhada _c201307191136 _dshuhada _c201307191132 _dshuhada _c201307171058 _dizani _y201305271312 _zmalathy |
|
| 082 | 0 | 4 |
_a659.1092 _bHEG 2011 |
| 100 | 1 |
_aHegarty, John, _d1944- _968632 |
|
| 245 | 1 | 0 |
_aHegarty on advertising : _bturning intelligence into magic / _cJohn Hegarty. |
| 260 |
_aLondon : _bThames & Hudson, _cc2011. |
||
| 300 |
_a224 p. : _bill. (some col.) ; _c24 cm. |
||
| 500 | _aIncludes index. | ||
| 500 | _a"105 illustrations, 84 in colour". | ||
| 600 | 1 | 0 |
_aHegarty, John, _d1944- _968632 |
| 650 | 0 |
_aAdvertising executives _vBiography. |
|
| 650 | 0 |
_aAdvertising agencies _xManagement. |
|
| 920 | _aUWE : 198725 | ||
| 921 | _aSOD : 198794 | ||
| 999 |
_c155327 _d155327 |
||