| 000 | 01466cam a2200337Ia 4500 | ||
|---|---|---|---|
| 001 | vtls003252997 | ||
| 003 | MY-SjTCS | ||
| 005 | 20200508124509.0 | ||
| 006 | m d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 130701s2009 ne a ob 001 0 eng d | ||
| 020 | _a9780080949475 (ebk.) | ||
| 020 | _a0080949479 (ebk.) | ||
| 035 | _a(OCoLC)316214367 | ||
| 035 | _a(OCoLC)ocn316214367 | ||
| 039 | 9 |
_y201307011707 _zshuhada |
|
| 082 | 0 | 4 |
_a658.8 _222 |
| 100 | 1 |
_aPiercy, Nigel _913913 |
|
| 245 | 1 | 0 |
_aMarket-led strategic change _h[electronic resource] : _btransforming the process of going to market / _cNigel F. Piercy. |
| 250 | _a4th ed. | ||
| 260 |
_aAmsterdam ; _aBoston ; _aLondon : _bElsevier/Butterworth-Heinemann, _c2009. |
||
| 300 |
_a1 online resource (xix, 551 p.) : _bcol. ill. |
||
| 500 | _aPrevious ed.: 2002. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aDescription based on print version record. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aStrategic planning. | |
| 655 | 4 | _aElectronic books. | |
| 776 | 0 | 8 |
_iPrint version: _aPiercy, Nigel. _tMarket-led strategic change. _b4th ed. _dAmsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2009 _z9781856175043 _z1856175049 _w(OCoLC)229026185 |
| 856 | 4 | 0 |
_uhttps://ezproxy.taylors.edu.my/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=249370 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 |
_c163691 _d163691 |
||