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| 003 | MY-SjTCS | ||
| 005 | 20200226120749.0 | ||
| 008 | 110218 1994 00 eng | ||
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_aDoyle, Peter, _d1943 June 23-2003 _924273 |
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_aMarketing management and strategy / _cPeter Doyle |
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_aHemel Hempstead, U.K. : _bPrentice Hall International (UK), _c1994 |
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_axvii, 410 p. ; _c24 cm. |
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