000 00664nam a2200217 4500
001 vtls002011960
003 MY-SjTCS
005 20200226121425.0
008 110218 00 eng
020 _a0749417846
039 9 _a201102181448
_bVLOAD
_y200407271920
_zVLOAD
082 0 4 _a658.8
_bLAN
100 1 _aLancaster, Geoff.
_99166
245 1 0 _aStrategic marketing planning and evaluation /
_cGeoff Lancaster, Lester Massingham.
260 _aLondon:
_bKogan Page,
_c1996.
300 _a187p. ;
_c21 cm.
650 0 _aMarketing
_xManagement.
_98897
650 0 _aStrategic planning
700 1 _aMassingham, Lester.
_99167
920 _aTCHT : 620652
999 _c182716