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003 OCoLC
005 20210826143300.0
006 m d
007 cr cnu---unuuu
008 160818t20162017enka ob 001 0 eng d
040 _aN
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019 _a959650356
_a960737773
_a964931275
_a965738720
_a992906580
020 _a9781317507901
_q(electronic bk.)
020 _a1317507908
_q(electronic bk.)
020 _a9781315716749
_q(ebook)
020 _a1315716747
_q(ebook)
020 _a9781317507918
020 _a1317507916
020 _a9781317507895
_q(Mobipocket ebook)
020 _a1317507894
020 _z9781138860131
020 _z1138860131
035 _a1337000
_b(N
_T)
035 _a(OCoLC)956953594
_z(OCoLC)959650356
_z(OCoLC)960737773
_z(OCoLC)964931275
_z(OCoLC)965738720
_z(OCoLC)992906580
037 _a9781317507901
_bIngram Content Group
037 _a9781315716749
_bTaylor & Francis
082 0 4 _a659.2/9327
_223
049 _aMAIN
245 0 0 _aInternational public relations :
_bperspectives from deeply divided societies /
_cedited by Ian Somerville, Owen Hargie, Maureen Taylor and Margalit Toledano.
264 1 _aAbingdon, Oxon ;
_aNew York, NY :
_bRoutledge,
_c[2016]
264 4 _c©2017
300 _a1 online resource (xxi, 259 pages) :
_billustrations.
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
490 1 _aRoutledge new directions in public relations and communication research
504 _aIncludes bibliographical references and index.
520 _a"International Public Relations: Perspectives from deeply divided societies is positioned at the intersection of public relations (PR) practice with socio-political environments in divided, conflict and post-conflict societies. While most studies of PR focus on the activity as it is practiced within stable democratic societies, this book explores perspectives from contexts that have tended to be marginalized or uncharted. Presenting research from a diverse range of societies still deeply divided along racial, ethnic, religious or linguistic lines, this collection engages with a variety of questions including how PR practice in these societies may contribute to our understanding of PR theory building. Importantly, it highlights the role of communication strategies for actors that still deploy political violence to achieve their goals, as well as those that use it in building peace, resolving conflict, and assisting in the development of civil society. Featuring a uniquely wide range of original empirical research, including studies from Israel/Palestine, Mozambique, Northern Ireland, former Yugoslavia, former Czechoslovakia, Spain, Malaysia and Turkey, this groundbreaking book will be of interest not only to scholars of public relations, but also political communication, international relations, and peace and conflict studies. With a Foreword by Krishnamurthy Sriramesh, Editor of The Global Public Relations Handbook"--Provided by publisher.
588 0 _aPrint version record.
545 0 _aIan Somerville is a Reader in Media and Communication at the University of Leicester, UK. Owen Hargie is Professor of Communication at Ulster University, UK. Maureen Taylor is Director of the School of Advertising and Public Relations in the College of Communication and Information, at the University of Tennessee, USA. Margalit Toledano, APR, is a senior lecturer of Management Communication at the Waikato Management School, New Zealand.
650 0 _aPublic relations and politics
_vCross-cultural studies.
650 0 _aPublic relations
_vCross-cultural studies.
655 4 _aElectronic books.
700 1 _aSomerville, Ian
_c(Reader in Media and Communication),
_eeditor.
700 1 _aHargie, Owen,
_eeditor.
700 1 _aTaylor, Maureen,
_d1965-
_eeditor.
700 1 _aToledano, Margalit,
_eeditor.
776 0 8 _iPrint version:
_tInternational public relations.
_dAbingdon, Oxon ; New York, NY : Routledge, 2017
_z9781138860131
_w(DLC) 2016010186
_w(OCoLC)936350191
830 0 _aRoutledge new directions in public relations and communication research.
856 4 0 _uhttps://ezproxy.taylors.edu.my/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1337000
_zAn electronic book accessible through the World Wide Web; click to view
999 _c187166
_d187166